We’ve heard the lessons, lectures + tips that you need great content to build an audience online. And trust me, I completely agree with that. But today I want to visit something that compliments your amazing content… styling WordPress blog posts (or pages) to make them beautiful, easy to read + great for SEO. Styling content within WordPress does not have to be tough or time consuming at all. Especially with a few rounds of practice + developing a system that works best for you. Once you get the hang…
blogging with WordPress
These posts cover what you need to know about content on WordPress websites.
Get images to behave on your WordPress blog
Do you feel like you are fighting images on your website? Sometimes you place an image + the size is so rowdy you have to scroll forever to see your text. Other times your words wrap around the image in a weird way. That ends today — let’s dive into the best ways to add images to your WordPress blog. Using image alignment The most common way to try controlling images in WordPress is with image alignment. These icons represent the ability to align your image on the page in…
3 blogging tricks you want to know
Not everyone uses WordPress as a blogging platform. But if you’re creating content on a WP site, these blogging tricks will up your efficiency + get you in front of a few more readers for each post you publish. #1 – Schedule your blog posts It can be tough to get ahead when creating content. Coming up with ideas, writing/recording the content, editing, publishing + promoting all take time. So how do we get ahead? The next time you create a new blog post, create two of them. And when…
Using Airtable as an editorial calendar
A few weeks ago I introduced my favorite tool to manage client data. After I got comfortable with that, I started using Airtable as my editorial calendar for blog posts, followed by newsletters + social media posts. Today, I’m sharing a version of how I organize blog post info that you can grab + use for your WordPress website. Plus, I have a walk-through video of how to use this free editorial calendar. Airtable makes a great editorial calendar To make sure you start on the right foot using this…
Possible blog call to actions for your readers
So many business owners don’t consider the steps that users will take as they visit a website, which means they leave possible money on the digital table. Or, sometimes worse, they give users all the options + leave them overwhelmed. Which often leads to analysis paralysis. Aka, not taking any action at all. Considering your blog call to actions can help your analytics + your income. The trick is to give your site visitors a clear next step. Yes, one clear next step. While this is a great thing to…
How I create content for WordPress
There’s a saying that goes “the best ____ is the one you use” + I’m quite fond of it. This applies to business systems, workout routines + so much more. But for today, we’re going to apply it to how to create content for WordPress. I’m guilty of getting sidetracked by new systems + software instead of simply putting great content out into the world in whatever way I default to. It’s hard not to see a new product that you want to try out for your own business to see…
Prep your WordPress images for Facebook
With almost 2 billion active users, it’s hard to ignore Facebook as a platform for your business. Odds are that someone who needs your product or service has a tab open for Facebook right now. But how do you grab their attention on a platform loaded with status updates, videos + other notifications? Start with content that is easily sharable on social media + already optimized for Facebook specifically. Easily sharable content Publishing a post without any images or video will make it difficult to grab anyone’s attention on Facebook….
Prep your WordPress images for Pinterest
With over 150 million active users, odds are that there is someone who needs your service or product on Pinterest right now. But how do you get in front of them? First, you have to have content that is easily sharable on the social media platform + then you need to have easily searchable content. This is easy when you prep images for Pinterest before you click “Publish.” Sharable content If you publish a post without an image or video, your content is not going to be easy to share….
Why would you use WordPress tags?
Last week I went over why categories are great for you + for your audience. Once you have your category structure in place, adding another level of organization with WordPress tags might be just the thing your blog content needs. How are WordPress tags different? A blog post typically has one category + a number of tags. By assigning a tag or tags to a post, you are linking it to posts with the same tag to make it easier for your audience to find similar content. A food blogger…