WordPress is the best site builder for small businesses

With all the options, it’s hard to know if WordPress is the best website builder for small businesses. From Squarespace to Showit to Wix + beyond, there’s no shortage of tools asking for your business — and your cash. I may be biased, but I have reasons to nudge folks away from each of these platforms back to WordPress. Because it’s going to be the best choice for 90% of the entrepreneurs wondering what the heck to build a site with. Squarespace vs WordPress Honestly, if there were any contenders…

When to stop DIYing your WordPress website (+ hire someone instead)

Like most things in business, you figured out your site on the fly. Your business needed a way to exist online, so you took care of it. When you realized it wasn’t a one + done thing, you kept watch with the guidance of Google. Now you find yourself wondering “should I hire someone to build my website” because your gut likely knows the answer.

Behind the Scenes: How I Build Websites

One of my favorite clients — no, I won’t name names this time — just gave me the green light to start building her new website. I love kicking off a new project because it’s a chance to either help a brand new business grow or create something that will improve an existing business. Every single new site I build kicks off the same way, with me looking over the design files for any questions, hiccups or details that will need some flushing out. Did you think that I was…

Using duotone in Gutenberg

The Gutenberg image block has some tools that I feel like most WordPress users ignore. I get it, you have stuff to do + learning new icons is not one of those to-do list items. But, duotone in Gutenberg could be your new favorite thing. What if I told you those icons + tools make it painfully easy to change image colors? The duotone icon in Gutenberg Image blocks have a triangle icon that’s half black + half white. Clicking that icon opens up the ability to add duotone to…

Avoid busted columns on mobile devices

If your site has columns of content (which I’d be willing to bet that it does), tell me this – what happens to those columns on mobile? I’ve seen 3 answers to this question in the last week alone. Which one applies to you? Most WordPress themes + builders have a default function to either stack or hide columns as screens reduce in size. And I think it’s the right solution for columned content. When a screen is no longer wide enough for more than one word at a time…

Check that you have these 404 page essentials

It doesn’t matter whether you have a funny, simple, or extensive error page on your site. Ditching these 404 page essentials could leave your site visitors so frustrated that they leave your site behind. That’s because a 404 page isn’t something you want visitors to land on. Usually they find it due to a dead end. That could be through a mistyped URL on your own content, a page you deleted on accident, or a link on social media that shouldn’t be out there. When users land on your error…

Is the WordPress Gutenberg builder right for you?

WordPress released Gutenberg in 2020… So by now a lot of site owners + bloggers are wondering if the WordPress Gutenberg builder is right for them. While there’s no one perfect website solution for everyone using WP, there are some questions you can ask yourself before you dive into planning your next site design or revamp project. How to know if Gutenberg will work for you The reality is that Gutenberg will work for pretty much any site. Just like WordPress as a tool will work for most businesses. Which…

Signs of a good WordPress theme: error or 404 page

With hundreds + thousands of WordPress themes in existence, everyone has an opinion on which is the best. I think it’s tough to label a clear winner, but there are specific features + functions that a good WordPress theme will have. And one of those often overlooked details is a custom WordPress 404 page. What is a 404 page? We all try our best to make sure our sites are user friendly** + free of broken links. But shit happens + when a link doesn’t work because the page has…

Signs of a good WordPress theme: documentation

There are so many theme options in the world, from custom to customizable to plug + play. But what makes any of them a good WordPress theme? It depends… on your needs + goals. However, everyone using WordPress for their website would benefit from having help along the way. And that help can come in the form of documentation. Even if you have a developer on speed dial for your site, documentation can help your team with the areas of the site that they frequently access. There could be custom…