WordPress analytics

This post is all about reviewing your % exit rate on your Google Analytics dashboard. If you don’t have GA installed already, get your free account set up + running. Then after 24 hours, you’ll have some data to look at to learn what website pages are enticing folks to leave. WTF is Exit Rate When it comes to Google Analytics, site owners can get Exit Rate + Bounce Rate confused. The easiest way to keep the two separate is to know that Exit Rate percentages include visits where multiple…

There are many ways to get your site to perform better with your audience. One of the ways that you can reduce bounce rate — aka keep your audience engaged — is with good design on your site. But if you’re not using Google Analytics yet, start with one of these three options + add the tracking to your WordPress website. Bounce rate is a term that refers to visitors leaving your site from the page or post they landed on. It can get a little more nerdy than that,…

Once your WordPress site is connected to Search Console (a free service provided by Google), you can start making improvements to your website for better performance. Here are a couple of my favorite Search Console tips. User Queries If you use Google Analytics, you know that the search query details can be a little frustrating. In fact, most GA users see (not provided) when trying to understand what site visitors searched to find their website. That’s where Search Console comes in handy. You can view a list of search terms…

My biggest advice for improving your site’s SEO is always to do what’s good for your site visitors. Basics like making things easy to read with headings, giving your images alt tags for anyone using a screen reader + keeping your site secure with an SSL are great places to start. If you’re ready for some more, let’s dive into how to improve your links for SEO. How WordPress links work Every piece of content (pages, posts, media + the like) has a unique link in WordPress. These links are…

Secure your site with an SSL One of the best things you can do for your WordPress website is to snag an SSL for your domain. Not only does it improve your Google ranking, but it improves your site’s security. We provide SSLs to all of our hosting clients for free, because we know how valuable they are. If you’re not hosting with us, you can work with your host to get an SSL set up. If they don’t offer them in your hosting plan price, expect to pay between…

When you’re ready to share your site with the world, it’s a great idea to give Google the heads up that a new site exists. Sure, you could wait for their bots to stumble upon it, but why not take charge + get your name out there sooner than later? Like Google Analytics, Search Console is a free service offered by Google that you can take advantage of for your blog + business. It helps you monitor + improve your site’s ranking in Google Search results — hence the name…

This post is all about seeing your bounce rate on your Google Analytics dashboard. If you don’t have GA installed already, get your free account set up + running. Then after 24 hours, you’ll have some data to look at to what pages on your site need some help. WTF is Bounce Rate Before we dive into how to review Google Analytics for your specific data, let’s start by going over what bounce rate is exactly — and what it isn’t. Have you ever clicked on a link from Facebook…

When reviewing your site analytics, it’s tough to always know what number(s) to focus on. And I can’t really tell you the right answer without knowing much about your business. There is one question I’m asked by 90% of the website owners I work with. What are site visits and pageviews? I can answer that, so you know what you’re looking at the next time you log in. Site visits Like the name implies, a site visit relates to the number of visitors your site has. This is tracked using…