On one of the first iterations of their website, WordPress labeled itself as a “personal publishing platform.” I love a good use of alliteration, but it seems like that’s simply a fancy way of saying “it’s for bloggers,” right?
Which is probably why so many people think that non-bloggers shouldn’t use WordPress.
It’s been around for over 15 years…
Things have changed a lot since 2003 — for you + for WordPress. In fact, their current tagline ends with “you can use to create a beautiful website, blog, or app.”
If they list website before blog, it’s time for the rest of us to starting thinking about WordPress as more than just a blogging platform.
What’s so great about it?
While it’s still a great tool for bloggers, that’s not the only thing it can do. Which is what makes it a great solution creating a website that includes published content — like a podcast.
Because the posting functionality is built in, you can take advantage of the posting side of WordPress. All while creating all sorts of non-blog content with pages, custom post types + plugins.
Open-source means it’s free.
With it being free, you’re not blowing your budget on software before you even get to the design phase of your site project. And since it’s been around for this long, the resources that exist for WordPress will keep you one google search away from knowing the answer.
WordPress is really flexible.
The reality is that you can use this platform to do just about anything — from ordering online food to cataloging rocks to a members-only course about tarot. With the right developer by your side, the limit isn’t within the “blogging” platform, it’s what you can dream up.
Who uses WordPress?
WordPress now powers 30% of the web, according to data from web technology survey firm W3Techs.
One platform is being used for almost one-third of the entire internet?! That’s a big deal. And it means that you’re likely browsing WordPress sites all the time without even realizing it. Take a peek at some of these big name brands that use WP for their websites.
- Vogue, yes, Vogue
- TED Talks
- BBC America
- The Walt Disney Company
- Facebook’s Newsroom Site
- Noodles and Company (mmm, pasta)
Making the choice to use WordPress puts you in some good company, don’t you think? So, if you’re ready to dig into creating your own WP website, it’s time to gather up the few things you’ll need to create your site.